Public relations is considered to be a key component of any successful business This edition of Frank Jefkins’ M & E Handbook provides those starting careers. 3 Jun Public Relations discuss the historical background, organization, definition, and promotion of the subject as a management function. This revised edition includes information on examples of public relations campaigns and corporate identity campaigns and logos and updated material on media.
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Public relations / Frank Jefkins – Details – Trove
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Desti rated it liked it May 18, Preview — Public Relations by Frank Jefkins. He was highly regarded publc the field of public relations, illustrated by his receipt of the Sir Stephen Tallents Medal from the Institute of Public Relations for ‘exceptional achievement in, and contribution to, public relations practice’.
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Public Relations Techniques – Frank Jefkins – Google Books
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